PopCorners® debuts limited-time Jalapeño Popper flavor at Kentucky Derby.

PopCorners® debuts The Dice At The Kentucky Derby, Unveiling Their Latest Limited-Time Offering: The Fiery Jalapeño Popper Flavor


5/2/20242 min read

PopCorners® debuts
PopCorners® debuts

PopCorners®, that is, is breaking the convention again with its newest addition: the PopCorners Jalapeño Popper. This limited edition flavor combines the fiery kick of jalapeno with the creamy richness of cheese, putting a bold twist on snack enthusiasts' classic favorites Joining the ranks of fan favorite flavors like White Cheddar, Kettle Corn and Sea Salt, PopCorners Jalapeño Popper is sure to spice up snack time.

The fun begins at Churchill Downs during Kentucky Derby week, where attendees will have the unique opportunity to sample new flavors at the PopCorners Snackbook on May 3 and 4. They are taken to a 1920s-era setting guests can claim their favorite PopCorners flavor for a chance to win sweet prizes including the coveted jalapeno popper.

PepsiCo's Vice President of Marketing Rasheda Boyd enthuses about this unexpected flavor journey, "We're excited to introduce our brand new PopCorners flavor in such an exciting and unconventional setting. We satisfy cravings for spicy options through the Jalapeño Popper." role in the snack aisle, true to our 'Popped.' , Never Fried' philosophy." Position.

If you can’t make it to Churchill Downs? Don't worry! From May 4 to May 6, the nationwide sweepstakes derby invites spectators to participate by sharing their race day selfie for a chance to win a $20,000 cash prize and exclusive derby-style wreaths by PopCorners has been done. Just follow @PopCorners on X, like the brand’s Derby Day tweet on May 4, and respond with your photo using #PopCornersDerbySweepstakes.

PopCorners Jalapeño Popper hits shelves nationwide in May, available for a limited time in 6.5 oz bags for $4.79 or 3 oz bags for $2.99. For more information and official rules for the PopCorners Derby Sweepstakes, see the link provided.

About PopCorners

Since its debut in 2010, PopCorners has revolutionized the snack scene with its crunchy, popped-corn treats, offering seven flavors that defy convention For Available in stores and online, PopCorners invites food vendors everywhere to enjoy delicious, happy refreshments . Connect with PopCorners on TikTok, Facebook, Instagram, X and YouTube for more information.

About Frito-Lay North America

That PepsiCo, Inc. sales of $25 billion, Frito-Lay North America has been delighting families around the world with its beloved foods for decades. With iconic products like Fritos, Lay's, Doritos, and brands like Frito-Lay pep+ (PepsiCo Positive) continue to bring joy to millions, FritoLay continues to bring joy Learn more about Frito-Lay at FritoLay.com and follow them on X , Instagram and Facebook.

About PepsiCo

PepsiCo’s products are enjoyed more than 10 million times a day by consumers in 200 countries and territories. With a diverse portfolio that includes brands such as Leys, Doritos, Gatorade and Pepsi-Cola, PepsiCo generated more than $91 billion by 2023 through businesses such as pep+. Learn more about their commitment to positive change at www.pepsico.com and follow them on X, Instagram, Facebook and LinkedIn.

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